STRATEGY CASE STUDIES
A few briefs about some of the strategy projects I have worked on. Due to the confidentiality of these projects, I'm happy to chat in more detail in person.
COCA COLA
A 4 year project, the Consolidated Print Initiative streamlined and reinvented the operational internal and external print production and procurement process for Coca-Cola's marketing, advertising, and sales efforts across all US business units. This model has been replicated internationally.
REWINERY
A 6 month project that focused on enhancing Rewinery’s visibility and expanding their customer base, while increasing profitability and analyzing the current business model’s ability to support future goals for growth. Rewinery is a startup wine delivery service that launched in San Francisco in May 2012.
RECESS
A 6 month project that focused on four recommendations to reposition and expand Recess’s business model in order to support growth due to increased customer desire. Continued work included branding, graphic design, and communication design support.
Other strategy clients include: